The crazy schedule of real estate comes in waves (well, sometimes that wave may not stop for years). Often times in this profession we find ourselves working around the clock, first thing in the morning at 6 AM and then burning the midnight oil with no break in between. And I get it, we have to take advantage of those busy times because we don’t know when we’ll get another offer.
Recently I found myself working nonstop around the clock, when I finally poured my glass of wine at 7 o’clock one night I had another email to get to. I was burned out, and it showed in my tone, in my lack of detail, I literally had nothing left.
It is so important to prioritize YOU and sometimes that means letting things roll over to the next day when you are fresh. I stress the importance of this because how you show up becomes your brand. Whether you intend for this to be your brand or not, it will still define you. So if you’ve worked yourself to the bone with no break, you’ll become frustrated and exhausted and the next person you talk to will get the brunt of this.... and the way you talk to them, the lack of attention you give them because you are too busy, the mistakes you make in an offer will define you.
And in the end, your brand is how you make someone feel! XXXX happy branding